Media Kit
Brand Guidelines
Everything you need to represent Rebuy consistently: logo, color palette, typography, and brand elements.
01
Logo
Using the Rebuy brand. When spelling Rebuy in text, only the first letter is capitalized.
Primary logo
We aim to use the primary logo in black or white.
Logo mark
Our logo mark can represent the brand without the word mark in circumstances where space is limited or legibility is compromised.
Secondary logo
The secondary logo is reserved for circumstances where we want extra emphasis, attention, or impact, like stickers and swag.
Clear space
An exclusion zone ensures the Rebuy logo is legible, recognizable, and does not compete with other visual elements. The clear space surrounds all sides and is defined by the height of the symbol.
02
Color
Our primary color palette focuses our brand’s impact on our signature pinks and blue.
Primary palette
Lead with black, white, and warm gray; reach for the signature pinks and electric blue as accents.
White#FFFFFF
Warm gray#F8F6F4
Black#000000
Magenta#DC33B1
Light pink#FFA4F0
Electric blue#335DE9
Secondary palette
Extended ranges for depth & nuance. Secondary colors work well as supporting pairings with the primary palette; the tertiary tints work best as background, accent, or highlight colors.
#F8D8F0
#EA85D1
#E25AC0
#981A79
#72135B
#290420
#FDF2F2
#F9D9D7
#F2B0AB
#EC8A83
#E6645B
#CED6FC
#839DF2
#5E7FEE
#123CC6
#051033
#B271D2
#584ED4
#6D45C8
03
Typography
We use Museo Sans across the brand: Bold for headlines and emphasis, Medium for supporting text, and Regular for body copy.
Bold 700
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1234567890
abcdefghijklmnopqrstuvwxyz
1234567890
Medium 500
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
abcdefghijklmnopqrstuvwxyz
1234567890
Regular 300
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
abcdefghijklmnopqrstuvwxyz
1234567890
Type in use
A quick look at hierarchy: headline, subhead, and body copy working together.
Rebuy is a personalization platform built for the world’s fastest-growing Shopify brands.
Smart ecommerce personalization for growing Shopify brands
From smart product recommendations to AI-powered carts, post-purchase offers, intelligent search, and on-site A/B testing, Rebuy helps merchants increase AOV, boost conversion, and deliver shopping experiences that feel tailor-made for every customer.
04
Brand Elements
Gradients and icons give the brand depth and energy, used deliberately, never decoratively.
Core brand gradients
We use the core gradients sparingly to highlight high-impact moments, like website hero sections, campaign assets, or title slides.
Product brand gradients
Each Rebuy product package has its own gradient color system so customers can orient quickly across the product line. We use only the gradient that corresponds to the product being featured in product-specific content.
Icons
We use monoline icons from Google Material at 200 weight.
Download the Rebuy media kit
Logos, colors, and typography, packaged and ready to use.
Download media kit